App: uSit iSit Babysitting Co-op Swap
Independent Project: Innovation, IA/UI/UX design, marketing
Mom-targeted app reinvents, improves on babysitting co-op concept:
• Trade sitting onlywith trusted friends—never strangers
• Automates all administration
Learn more: usitisit.com
App: Alarming Weather—Sound Effects Alarm Clock
Independent Project: Innovation, IA/UI/UX design, marketing
The only weather/alarm clock app that wakes you with the sound effect of the current weather. Know the weather before you even open your eyes! See it in the AppStore…
App: Emoji My Face—Custom Photo Emoticons
Independent Project: Innovation, IA/UI/UX design, marketing
Teen-targeted entertainment app that allows the user to transform her/his photo into unique, custom emoji emoticons. See it in the AppStore…
New Make Up Brand Launch
In partnership with Walmart, Pacific World created a new brand of makeup specifically addressing the marketplace’s whitespace for tweens. Efforts include website design, contest, online advertising, print, POS.
Click Here to Read More…
The NBA Hoop Troop: Where Amazing Begins.
Rebranding and reinvention of the NBA Kids Club, including a new, immersive website and integrated campaign including a sweepstakes, mall tour, print and TV. Click Here to Read More…
ConAgra Kid Cuisine: Brand Relaunch
Brought Kid Cuisine’s brand up to date with current mom trends, addressing nutrition on packaging, website and ads. For kids, the brand was transformed with a contemporary mascot and immersive web experience. Click Here to Read More…
USAA Drivecam Safe Teen Driving
Challenge: convince teens that installing an onboard video camera so parents can monitor their driving is a positive. Solution: challenge the teens themselves to use it to earn their parents’ trust. Click Here to Read More…
USAA Financial Services Garage Band Playoff
Encouraged teens to begin their banking and car insurance relationships with USAA, with a “battle of the bands” contest. Click Here to Read More…
Listerine Agent Cool Blue
Award-winning integrated campaign featuring on-pack DVD movie, web experience, rich media and more. Click Here to Read More…
Pepperidge Farm Goldfish Games
Brought to life a corporate commitment to active play for tweens with an integrated program, The Goldfish Games. Click here to Read More…